Instant eBay Buyers Strategy
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Instant eBay Buyers Strategy

By: Scott Douglas

I'm going to inform you of a method you may implement to accomplish three objectives critical to "squeezing" the most money possible out of your eBay auctions.

1) Learn the uppermost price your product is likely to get.
2) Double the number of hits your auction will receive.
3) Instantly attract zealous customers to view your auctions.

Allow me to give you an example of the way I implement the "Instant Page Views" method to accomplish these goals. Once I show you the way I do it, you can easily be able to integrate this simple method throughout your own eBay auctions.

I put up an auction for a "Deni Scoop-Factory Soft Serve Automatic Ice Cream Maker + FREE Extra Speedee-Freeze Canister." It was a nice little homemade ice cream maker.

I relisted this item because I put it up for auction once before without selling it. When I first put up the auction, I opened it with a beginning bid of $0.99. I prefer to open my auctions with a modest beginning bid to get the most people looking at them, right when my listings go live. This particular auction got a ton of interest. When it was finally over, my counter said I had received one hundred and forty-three hits... top notch visibility!

Before I listed the item the first time, I did some analysis to find out what a soft serve ice cream maker might go for. That process helped me decide to place a reserve price of $49.99 in the auction. Whether you use a reserve, or not, you should always use an analysis tool to help you figure out the way to set the price of the products.

The auction ended with a top bid of $42.00, so the reserve was not met and I did not sell the item. This didn't cause me to be unhappy, since one of my objectives is to get the most viewers possible, even taking into account that I don't sell an item the first time. The more viewers I garner, the more prospects are likely to click over to my "About Me" page, which will direct them to my website.

Since the auction did not finish in a sale, I listed the item again. Now, here's the tricky part. Remember, I mentioned the first time I listed this item, it recieved one hundred and forty-three hits? Well, of all the people that viewed the auction, 4 people bid on the auction a total of 23 times... must have been a mini bidding battle going on! Do you think a few of those bidders might want a second opportunity at this item? Sure they would. So, being the good eBayer that I am, I decided to inform each of the previous 4 bidders that the item had been relisted again. Here is the exact message I sent them:

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