Michael Richmond's Articles in Business

  • Going Green earns Green Premiums
    Since the "Orange Era" when citric cleaning products were first introduced to the public, there has been a stubborn mindset that environmentally-friendly products were more expensive and less effective. This was true, but things have changed over the last ten to twenty years. Going Green is generally more expensive, but that cost is estimated at about 2-4% more expense when taken over the whole project. Fortunately, the new "Green Era" products are actually as good as or better than the conventional product used for cleaning.

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